30-Day Social Media Content Plan

Never wonder what to post again. This practical workbook gives you a complete 30-day social-media content plan, plus the system behind it: set a goal, understand your customer, choose content pillars, create posts, Reels, carousels and Stories, add clear calls to action, generate leads, read your numbers and improve month after month.

It is an implementation workbook, not a theory book. Every one of the 30 days tells you the objective, content pillar, format, topic, hook, main message, caption direction, CTA, Story idea, engagement task and production checklist, with a worked example. The strategy works across Instagram, Facebook, LinkedIn, YouTube Shorts, WhatsApp and Google Business Profile, with no algorithm “secrets” or growth hacks.

What you get

• A complete 30-day content plan: one ready-to-adapt post for every day, with hook, CTA, Story, engagement task and an example
• 136 short lessons in 24 parts, from content fundamentals to a 90-day content system
• 100 evergreen content ideas in 20 categories, each with a format, purpose, hook, key points and CTA
• 50 Reel ideas, 30 carousel ideas and 30 Story sequences, shot by shot, slide by slide and frame by frame
• 50 reusable hooks, 50 practical CTAs and 30 caption templates, all without clickbait or engagement bait
• 76 copy-ready AI prompts for ideas, research, hooks, scripts, captions, calendars, repurposing, audits and analytics
• 20 business playbooks (restaurants, cafés, salons, gyms, boutiques, bakeries, photographers, freelancers, developers, consultants, coaches, real estate, home services, e-commerce, retail, manufacturing and education)
• 20 content-pillar systems, 5 customer personas, 6 sample content mixes and 30 personal-brand ideas
• Repurposing and batching systems: 10 one-idea-to-eight-pieces examples, plus 30-minute, 60-minute, 2-hour and half-day batching plans
• 5 lead-generation funnels, 20 sales-content examples, a local-business framework and a troubleshooting system
• 30-day implementation challenge, a weekly content routine, a 90-day content system and weekly and monthly KPI dashboards
• 10 fictional case studies, 20 printable worksheets, 20 templates and 12 quick-reference checklists

You will learn how to

• Set measurable content goals and understand exactly who you are posting for
• Build content pillars and a balanced content mix for your business
• Write hooks, captions and calls to action that are honest and clear
• Create Reels, carousels and Stories without starting from a blank page
• Turn one idea into eight pieces of content, and batch a week’s content in one sitting
• Use AI as an assistant for ideas and drafts, while checking every claim yourself
• Turn content into enquiries and customers without overselling
• Read your analytics, test one change at a time and fix content that isn’t working

Who it is for

Small and local businesses, freelancers, coaches, consultants, creators, personal brands, e-commerce stores, restaurants, cafés, salons, retail stores, service and home businesses, and startups.

eBook details

• Format: PDF (A4, with clickable contents and bookmarks)
• Pages: 99
• Language: English
• Edition: 2026
• Delivery: instant download after purchase

This book does not guarantee viral posts, followers, reach, engagement, leads, sales or income. Nobody outside the platforms knows how their private recommendation systems work; the book offers ideas to test, not formulas. Social-media features, formats, metrics and policies change, so check each platform’s official resources. Sample ratios, prices, examples and case studies are illustrative and fictional. Information about privacy and consumer law is general, not legal advice. This book is independent and not affiliated with or endorsed by any social-media platform.